YouTubers

'Absorbing and highly illuminating' - The Bookseller 'You should read this book' - YouTuber Simon Clark 'A must-read book for anyone who wants to understand the future of media' - MEL Magazine More than 100 insiders laid bare their lives for this first in-depth independent book on YouTube. It charts the platform's rise from single home video to global industry while getting the facts on brand deals, burnout and authenticity. It is an ideal guide for anyone in media or marketing who needs to understand YouTube professionally. It will also help anyone who wants to become a YouTuber.