The Terrifying Art of Finding Customers

In this work, Collin Stewart lays out the key principles that start ups need to follow. Starting with the uncommon art of actually listening to prospective clients, he leads you through the essential first step of getting great product-market fit, and then what comes after that: actually selling. Stewart knows that while some founders, like him, have sales backgrounds, others don't, and he covers the key practices of selling that non-salespeople won't know - along with the key mistakes that sale