Entrepreneurship and Effective Small Business Management

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Entrepreneurship and Effective Small Business Management

Product information

Author: Norman M. Scarborough

Type: PAPERBACK

ISBN: 9781292060613

Date: 11th September, 2014

Publisher: PEARSON

  1. Categories

  2. Management Techniques
  3. Organization of Enterprises

Description

For undergraduate and graduate courses in entrepreneurship and/or small business management. Discover how to successfully launch and manage a small business. Open your students' minds to the possibilities, challenges, and rewards of becoming a small business owner with Entrepreneurship and Effective Small Business Management. This text provides students with the tools they need in order to launch and manage a small business. This 11th Edition continues to provide students with a practical, hands-on approach to launch a business that has the greatest chance for success. This edition features ten new cases and the most recent statistics, studies, surveys, and research about entrepreneurship and small business management.

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