Products

Blue Ocean Strategy

Blue Ocean Strategy

W. Chan Kim

€36.25

Marketing

Marketing

Theodore Levitt

€26.10

Clean Winners

Clean Winners

Goutam Challagalla

€36.25

The Transformation Economy

The Transformation Economy

B. Joseph Pine

€36.25

Bag Man

Bag Man

Lew Frankfort

€36.25

The Activator Advantage

The Activator Advantage

Matthew Dixon

€36.25

Store Traffic Is a Gift

Store Traffic Is a Gift

Mark Ryski

€35.70

The Short List

The Short List

David Ackert

€38.50

The Consumer Insights Handbook

The Consumer Insights Handbook

Danielle Sarver Coombs

€60.49

The Fundamentals of Content Analytics

The Fundamentals of Content Analytics

Russ Bahorsky

€74.99

Chief Communications Officers At Work

Chief Communications Officers At Work

Tabita Andersson

€67.74

Museum Flack

Museum Flack

Steve Lott

€48.89

Marketing and Social Media

Marketing and Social Media

Lorri M. Mon

€56.14

Marketing Fashion

Marketing Fashion

Joseph Hancock

€140.00

Crystallizing Public Opinion

Crystallizing Public Opinion

Edward Bernays

€18.84

The Triangle of Success

The Triangle of Success

Lenin Dev

€29.00

CB

CB

Barry J. Babin

€80.79

Sharing Economy Platforms

Sharing Economy Platforms

Ruizhi Yuan

€168.00

Applied Multidimensional Scaling of Asymmetric Relationships

Applied Multidimensional Scaling of Asymmetric Relationships

Akinori Okada

€168.00

Cosmetics Marketing Strategy in the Era of the Digital Ecosystem

Cosmetics Marketing Strategy in the Era of the Digital Ecosystem

Young Won Park

€154.00

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