Priceless
William Poundstone
The Social Brain
Tracey Camilleri
Anthro-Vision
Gillian Tett
Poor Economics
Abhijit V. Banerjee
The Soul of Wealth
Daniel Crosby
The Weight of Nature
Clayton Page Aldern
The Velvet Rope Economy
Nelson Schwartz
The Gambling Animal
Glenn W. Harrison
The Algebra of Happiness
Scott Galloway
Behavioural Economics Saved My Dog
Dan Ariely
Resurrecting Retail
Doug Stephens
100 Proven Ways To Acquire and Keep Clients For Life
C. Richard Weylman
How To Become Famous
Cass R. Sunstein
Succeed Through Customer Knowledge
Kazuki Nishiguchi
Burned By Billionaires
Chuck Collins
The Customer-Base Audit
Peter Fader
Consumer Culture Theory
Eric J. Arnould
Microeconomics and Behaviour
Robert H. Frank