The Brand Book
Daryl Fielding
Guide To Producing a Fashion Show
Judith C. Everett
The Fundamentals of Fashion Filmmaking
Nilgin Yusuf
How To Get To Great Ideas
Dave Birss
Predatory Thinking
Dave Trott
The Ultimate Marketing Engine
John Jantsch
How To Get To Great Ideas
Dave Birss
The Luxury Strategy
Jean-Noël Kapferer
Trusted Advertising
Matt Bourn
The Complete Copywriter
Alan Barker
Brand Storytelling
Miri Rodriguez
Swipe, Scan, Shop
Kate Schaefer
Integrated Advertising, Promotion, and Marketing Communications
Kenneth E. Clow
Key Marketing Metrics
Paul W. Farris
Marketing Communications in Tourism and Hospitality
Scott McCabe
The Dark Side of Marketing Communications
Tim Hill
Film Marketing
Finola Kerrigan
Primal Marketing
Michael Nicholson
Male Lifestyle Influencers Promoting Mental Health
Ioanna Karagiorgou