From accounts of psychiatry and psychotherapy to the latest behavioural economics, humanity's exploration of human mind and behaviour has always proven a fascinating subject to read. Many of these books have been huge international bestsellers.
Why do some people achieve so much more than others? Can they lie so far out of the ordinary? This book looks at everyone from rock stars to professional athletes, software billionaires to scientific geniuses, to show that the story of success is far more surprising, and far more fascinating, than we could ever have imagined.
Introduces us to the stories of the brain science and the discipline of 'neuroplasticity'. This title allows you to meet the stroke victim who unable to feed or dress himself learned to move and talk again, and the maverick scientists over turning centuries of assumptions about the brain and it's capacity for renewal.